Empower Your Sales Team with Optimized Solutions
SERVICES
Streamline your operations for maximum efficiency.
Tailored training to fit your unique business needs.
Leverage the latest technologies to drive effectiveness.
MY STORY
As a Sales Manager, I developed a deep passion for empowering my sales team to grow, equipping them with the right tools, and ensuring they always had access to vital information. Transitioning into a Commercial Excellence role allowed me to channel this passion, leveraging my experience and insights to support both sales and customer service teams for large organizations.
In this role, I became an in-house sales trainer, delivering impactful programs such as Basic Selling Skills, Value Selling, Key Account Management, and Negotiation Skills.
My commitment to optimizing processes with the right tools and ensuring swift access to essential information played a key role in implementing CRM systems, Market & Customer Intelligence platforms, and Customer Satisfaction measurement systems.
With a hands-on, pragmatic approach, I focus on streamlining processes to enhance efficiency. This approach has shaped my refined methodology of balancing Process, Capabilities, and Tools to drive maximum sales effectiveness
WHY WORK WITH ME
My dedication to capability building sets me apart as an energetic trainer. Through tailored sales training programs and role-based capability mapping, I empower teams to excel in their roles and adapt to evolving market dynamics. By fostering a culture of continuous learning and development, I not only enhance individual performance but also stimulate a high-performing, agile organization poised for long-term success.
Beyond merely implementing CRM systems, I take a holistic approach to enhancing business performance. By optimizing commercial processes, implementing cutting-edge tools, and conducting targeted sales training, I ensure that every aspect of the organization is aligned towards achieving strategic objectives. This integrated approach strengthens synergy and drives sustainable growth.
With an extensive track record in spearheading large-scale CRM implementations, optimizing commercial processes, and enhancing sales capabilities, I offer a comprehensive skill set that covers the entire commercial landscape. My hands-on experience in sales provides invaluable insights into the practical nuances of driving revenue growth and customer satisfaction.
Sales Training Programs
My sales training programs are designed to build the skills, confidence, and effectiveness of your sales team. With a focus on practical application, I provide hands-on, interactive training that aligns with your company’s unique processes and tools.
Examples of programs that I can deliver:
By blending best practices with your specific sales dynamics, I help your team drive stronger results and close deals with precision and consistency.
Sales Force Effectiveness
With years of experience in sales management and commercial excellence, I help businesses maximize the impact of their commercial tools, with CRM as a key example. Many companies have a CRM but aren't realizing its full potential for driving sales growth and customer insights. I take a pragmatic, hands-on approach to streamline CRM use, ensuring it aligns with your sales process and goals.
By balancing process, capabilities, and tools, I enable sales teams to access the right information, engage more effectively with customers, and drive measurable outcomes. Whether it’s implementing new tools or optimizing existing ones, my focus is on making commercial tools like CRM work smarter for your business.
TESTIMONIALS
Trivium Packaging
Joost is a passionate insightful sales leader with the unique ability to get things done. He has supported the transformation at Trivium and brought energy and a new dynamism to the commercial team. I have had the pleasure of working with Joost on several projects from commercial excellence to sales processes and supporting systems. His 'can do' and 'will do' attitude to every element he is involved with has been both refreshing and essential to drive change in the organization.
AkzoNobel
Joost is an experienced Sales leader with a passion for Sales enabling technology. Both in AkzoNobel as in Diversey I had the please to work with Joost in the implementation of global CRM solutions for 1000's of users. Having been in Sales as in Sales Management positions, Joost knows exactly what CRM users need in their day to day lives and is able to deliver a very user friendly system with high user satisfaction and adoption. Besides this he is also an excellent sales trainer and coach.
Nuevoscope
“Painting a picture for business processes into CRM’s is an art mastered by Joost. Challenging the business requirements, defining the objectives, dealing with the complexity - was key before stepping into implementations. It was a pleasure working with Joost in a structured manner, to come-up with custom Salesforce solutions, tailored for the Business, which aced at a 100% success rate for the users. Joost brought-out the best of each one in the team!”
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